Sky Digital formerly known as Sky Short form video on demand SFVOD

March 16, 2026

Sky Short Format VOD – at a low cost per impression CPM targeting demographic, Lifestyle and or Content for Ultra-Relevant Reach

Sky Short Format VOD (SFVOD) puts your brand in front of highly engaged viewers across Sky’s premium digital destinations, spanning Sky websites, apps, and YouTube. With over 150 million video views every month, your ad lands in the moment, with broadcast-quality content and zero competition in sight.

Why SFVOD Works

Your brand in a brand-safe environment across Sky platforms
Massive multi-platform reach – Scale visibility across Sky-owned platforms + YouTube
Actionable campaign reporting – Insightful metrics to optimise performance
Drives real results – Capitalise on viewer intent during second-screen moments
Up to 33% incremental reach – More exposure vs traditional TV and BVOD alone
Precision Targeting in a brand-safe environment.
Stand out where relevance matters most. With our genre and age-targeting capabilities, your message aligns with what viewers love—and who they are.

Pair genre with age targeting for ultra-relevant reach:

Select your genre, gender and age group when booking—our smart delivery system handles the rest.

Whether you’re targeting pet lovers aged 16–34 or sporty males over 40 we’ve got the audience and the moment that fits.

Book today. Get seen by the people who matter, right when it counts.