Sky Sports Marketplace

Sports deliver huge diverse audiences, whatever the sport, your brand gets prime exposure to highly engaged fans across Big Screens and Streaming. 30 seconds of brand fame.

Sky is the home for Sport When your Brand shows Up you Audiences take notice.

Football is not just entertainment. it's passion, loyalty and unmissable moments Brands advertising across Sky gain Brand fame and high recall with unmatched reach and influence.

Build your Brand Fame with Sky Premier League Advertising

Sky Sports Video on Demand Streaming

Our top picks for Targeting On Sky Sports Channels, Sky Sports Plus TNT or just TNT Sports 30 seconds of brand fame right here.

Questions? We've Got Answers.

What about the Creatives?

Brands will need a TV creative approved by Clear Cast. If you require assistance with our creative partner please complete the form on the Creative Concepts Link below. Remember Creative Content is the key for a successful campaign so focus on a clear Call to Action message for maximum clicks to website.

Where and who will see my brand ad?

We have partnered with Sky Media who have a wealth of digital advertising opportunities for brands who do not want to advertise on the Big Screen (Yet!). Your User generated content will be displayed across the sky owned Digital platforms targeting your next customer. Visit the product area, complete the text box with as much information that matches your ideal customer. This information is shared with Sky and a campaign. is set up that mirrors your ideal customer. Whether your next customer is on a Sky App, Sky YouTube or Sky Website, your brand ad will be served when they consume premium short form content from Sky.

How Quickly can we get started?

We allow 14 working days for your first campaign. This gives Sky time to process the creative and build the audience across their data rich eco system. If the creative is being repeated across future campaigns allow just 7 days from date of purchase.

What happens if I change my mind?

Buyers remorse or if any amendment is required, we allow 24 hours before Sky will receive your request to advertise and book the campaign. It happens and sometimes we get nervous about something new. Google and meta have been our comfort zone and Sky Digital is something new. Reach out to Click who has all the answers.

Tracking, Measurement and Reports ROI?

Yes, Yes and Yes. Sky Digital advertising provides detailed comprehensive insights into reach, audience engagement and campaign effectiveness. These reports will include, impressions, clicks and view ability. ensuring the right target audience was reached.

It's on about the Creative Concept

Tell your brand's story through images and a strong Call to Action.

Blog posts Digital and TV advertising are converging into a single “total video” strategy across linear TV, CTV, and digital video. First-party data has become essential as third-party cookies disappear, pushing advertisers toward data clean rooms and contextual targeting. At the same time, AI and retail media networks are transforming how ads are targeted, measured, and created, with a shift from simple CPMs to metrics like incremental ROAS and eCPM.

15 second

15 second

A 15-second UGC (User-Generated Content) ad on Sky is the ultimate "growth hack" for modern brands. It bridges the gap between the authenticity of social media (Meta/TikTok) and the authority...

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