AdSmart from Sky – One Campaign+

World-Class, Brand-Safe Content. Smarter Targeting.

From Just 4p Per View.

In today's crowded media landscape, the biggest challenge for brands is standing out. One Campaign+ from AdSmart by Sky helps your brand cut through the noise by combining powerful creative storytelling with advanced audience targeting across premium Sky environments.

Unlike traditional TV advertising, One Campaign+ delivers your advert directly to the audiences most likely to engage with your brand. Campaigns run across Big Screen TV, Video On Demand (VOD), and Sky Digital (formerly SFVOD), ensuring your message reaches consumers wherever they choose to watch content.

With audience-based targeting at its core, One Campaign+ minimises wasted impressions and maximises efficiency. Advertisers can select specific audience segments based on demographics, interests, lifestyle characteristics, and purchasing behaviours, creating truly addressable campaigns that deliver measurable results.

As part of the package, advertisers also benefit from bonus digital impressions across Sky's expanding ecosystem. Together, Sky TV and Digital now reach approximately 49 million adults every month, extending campaign reach far beyond traditional television alone.

Whether your objective is brand awareness, consideration, website traffic, or sales growth, One Campaign+ combines the impact of television with the precision of digital advertising. The result is a smarter, more accountable advertising solution that helps brands reach the right audience, at the right time, in premium brand-safe environments.

Targeting is the key to successful addressable advertising—and One Campaign+ puts that power in your hands.

This version feels more like a professional media sales proposition and less like a product description, while keeping the key benefits of targeting, reach, efficiency, and premium content.

Simply select your audience type(s) and book your campaign today.