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Get Creative with your Commercial

Great commercials start with a great idea. Discover how to turn your brand;s story into a commercial that reaches your Target.

Reach Highly Engaged Sports Audiences

Sport gives brands a powerful stage, connecting them with passionate fans through the moments they love.

Be Part of the Sporting Story

From kick-off to the final whistle, standout creative can turn that shared excitement into lasting brand recognition.

Advertise your Brand across Sky Sports Premier League

 Put your brand in front of passionate Premier League fans. Choose from short UGC-style pre-roll to 20-second brand advertising, reaching football audiences as they tune in to the content they love.

Connect with fans through a shared passion, giving your creative a relevant setting to capture attention, build familiarity and introduce your brand to new potential customers. From a quick product introduction to a memorable brand story, make every second count.

Advertise your Brand on Sky Sports Video on Demand Streaming Live

Big sporting moments. Passionate fans. Your brand in the spotlight.

Explore our top picks for reaching sports audiences across Sky Sports channels, a combination of Sky Sports and TNT Sports, or TNT Sports on its own. Choose the option that suits your brand and connect with fans through the sporting content they love.

Give your creative 30 seconds to tell your story, showcase your product and leave a lasting impression. Your next moment of brand fame starts here.

Questions? We've Got Answers.

What about the Creatives?

Brands will need a TV creative approved by Clear Cast. If you require assistance with our creative partner please complete the form on the Creative Concepts Link below. Remember Creative Content is the key for a successful campaign so focus on a clear Call to Action message for maximum clicks to website.

Where and who will see my brand ad?

We have partnered with Sky Media who have a wealth of digital advertising opportunities for brands who do not want to advertise on the Big Screen (Yet!). Your User generated content will be displayed across the sky owned Digital platforms targeting your next customer. Visit the product area, complete the text box with as much information that matches your ideal customer. This information is shared with Sky and a campaign. is set up that mirrors your ideal customer. Whether your next customer is on a Sky App, Sky YouTube or Sky Website, your brand ad will be served when they consume premium short form content from Sky.

How Quickly can we get started?

We allow 14 working days for your first campaign. This gives Sky time to process the creative and build the audience across their data rich eco system. If the creative is being repeated across future campaigns allow just 7 days from date of purchase.

What happens if I change my mind?

Buyers remorse or if any amendment is required, we allow 24 hours before Sky will receive your request to advertise and book the campaign. It happens and sometimes we get nervous about something new. Google and meta have been our comfort zone and Sky Digital is something new. Reach out to Click who has all the answers.

Tracking, Measurement and Reports ROI?

Yes, Yes and Yes. Sky Digital advertising provides detailed comprehensive insights into reach, audience engagement and campaign effectiveness. These reports will include, impressions, clicks and view ability. ensuring the right target audience was reached.

It's All about the Creative Concept.

Great commercials start with a great idea. Discover how to turn your brand’s story into a commercial that gets noticed.

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Blog posts Digital and TV advertising are converging into a single “total video” strategy across linear TV, CTV, and digital video. First-party data has become essential as third-party cookies disappear, pushing advertisers toward data clean rooms and contextual targeting. At the same time, AI and retail media networks are transforming how ads are targeted, measured, and created, with a shift from simple CPMs to metrics like incremental ROAS and eCPM.