Guilty By Association?
Certain products and services on YouTube are not compliant with the UK's strict ASA. Don't let your product become tarnished among these problematic and sometimes misleading brands
Brand Safety Among the Broadcasters
ITV, Channel 4 and Sky all have their own, curated YouTube channels where content remains genuine and compliant. Here, you're product or service will be among safe and trusted brands.
Questions About Your Creative?
Don't worry! No matter what you need creatively, our sister company (TVADSWORK Limited) will be able to help you develop professional, compliant and cost-effective commercials.
Channel 4 YouTube Advertising
Connect your brand with 18–34s through premium, full-episode content, driving incremental reach and organic engagement beyond traditional TV.
Sky YouTube Advertising
Sky YouTube delivers premium, brand-safe video ads across trusted channels like @SKYOfficial, @SkyNews, and Sky Info, driving +33% reach lift and high engagement.
ITV YouTube Advertising
Amplify your brand reach in premium, brand-safe content on ITV YouTube channels.
YouTube on ITV, Sky and Channel 4 - Frequently Asked Questions
Will I need to provide a creative?
If you have one, great — you can upload it directly. If not, we can connect you with our creative team to produce a professional, Clearcast-approved YouTube commercial at an affordable cost.
Is YouTube a brand-safe environment?
100% brand-safe, your content will feature alongside broadcast-quality content, not user-generated content, within YouTube. It’s brand safe, avoiding the nasty, often bogus, ads that sell products falling well below the most basic Advertising Standards Authority guidelines.
What advert lengths can I run?
You can run a series of time lengths from 6 seconds to 30 seconds. A 6 second commercial can be as simple as your Pause Ad creative or you can run your 30 second TV advert.
Can performance be measured and tracked?
We support 1x1 pixel tags for tracking, providing reporting, and high viewability and click-through rates.
My question isn't listed here?
Don'y worry, we have many more answers in our dedicated FAQs section. However, if you still can't find what you're looking for, then please drop us a line.